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Anthony Attalla |
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Born into a large family of seven, there was always a need to stand out from the crowd in order to be heard and seen in the Attalla household, and Anthony had no problem rising to the challenge at a very young age. Being the youngest, he was always the “family entertainment” with his contagious, outgoing personality, frequently performing comedy acts, reciting scenes from movies and even reenacting popular television commercials. Consequently, it was no surprise to his parents and siblings when he picked up his first set of turntables and informed them of his dream to perform in front of the masses. Opting to sneak into warehouse raves and underground parties instead of high school dances, Anthony found intrigue and mystery in a new form of music that was not readily accessible in the small suburb of Cleveland, Ohio where he grew up. This infusion of electronic rhythms combined with the subconscious influence of artists such as Marvin Gaye, Smokie Robinson, Nine Inch Nails, The Prodigy, Kraftwerk, Nirvana, and Smashing Pumpkins infused Anthony’s eclectic view and appreciation of all forms of music. This love for such a wide array of musical genres gave him the ambition to approach his craft with an open mind, knowing anything was possible. After a year of surreptitiously practicing in his basement, Anthony secured his first gig at a well-known dance club in Cleveland (Spy) on New Years Eve 2002. After his eye-opening performance, the club immediately requested Anthony as its Saturday night resident. Within six months he was headlining Cleveland’s newest hot-spot, Cloud 9, and had become a staple in the city’s electronic music scene. Anthony soon completed his college education with a double major in Marketing and Communications and suddenly found himself moving to metro Detroit to take a prestigious job for one of the world’s largest companies, AT&T. This move, unbeknownst to Anthony, would permanently shape his viewpoint of electronic dance music (EDM), as Detroit is commonly known as the birthplace for techno music. Moonlighting as a businessman by day and a burgeoning DJ on the weekends, Anthony was living the quintessential “double-life”. After a ground breaking performance at the legendary SNAP monthly party held at The Works, he quickly became the local favorite at Detroit’s most respected club for EDM, Bleu. He then began the monthly party, “Dirty Filthy Sexy,” which is still running today as Detroit’s longest ongoing dance music event, packing the house every month. As winter of 2006 approached, Anthony found himself hustling between Cleveland and Detroit every weekend, slowly building a rabid regional following, however, he wanted more; a bigger challenge. Coincidentally, that is exactly what he received when The Guvernment (legendary Toronto nightclub – ranked as the #8 club in the world), came calling. Hearing of his success they decided to give him an opportunity that would change his career forever, as it isn’t everyday that a club of this magnitude reaches out to a regional talent. Needless to say, Anthony blew the proverbial doors off on his first visit and became an overnight star in Canada’s largest city. The Guvernment instantly made Anthony a monthly resident and had him performing at all the city’s top EDM venues under their umbrella, growing his name recognition at a feverish pace. With the increased demand for the next generation of electronic artists to also produce music, Anthony made an “all-in” decision in the spring of 2006. Deciding that it would take a 110 percent commitment to truly follow his dream, he quit his lucrative day job to focus on music full-time. Under the tutelage of various local producers, Anthony began the lengthy process of learning how to create electronic music all while managing a hectic DJ schedule on the weekends that was taking him to headlining shows in Chicago, Toronto, Cleveland, and Detroit. As 2006 ended, Anthony found himself committing all his free time to production and anxiously awaiting his next big opportunity; wondering what his future would hold for 2007. Over the next year Anthony made his first appearances at Winter Music Conference in Miami, Detroit Electronic Music Festival, and also procured residencies at two more of North America’s top clubs; Avalon in Los Angeles and Circus in Montreal. Compiled with additional performances throughout the continent Anthony was becoming one of the fastest rising electronic artists in the industry and had his loyal following eagerly anticipating what would surly be a massive 2008… |
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Releases |
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Dope Rope |
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PL004 |
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